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Auto -- > Chrysler - 300C

The current 300 is a sport sedan which was first shown at the 2003 New York Auto Show as a concept car and first introduced in the spring of 2004 as an early 2005 model. The current 300 was designed by Ralph Gilles.

The new 300 was built to bring a high performance, sporty sedan to compete with the likes of the BMW 5-Series, the Cadillac CTS, and the Mercedes-Benz E-Class. The 300C shares these cars' front engine, rear wheel drive layout and offers comparable luxury at a lower price. The 300 is also sold in Europe as both a sedan and a station wagon. The station wagon, sold in Europe as the 300 Touring (not to be confused with the US sedan's "Touring" option package), shares its body pieces of the c-pillar with the Dodge Magnum. The 300 Touring differs from the Magnum in that its exterior stying and interior fitment are that of the 300/300C instead of the less-luxurious Magnum.

The new 300 is offered in five versions: the basic entry level 300, the "Touring" version, a more luxurious "Limited" model, the top-of the line 300C, and the performance-oriented SRT-8.

The basic 300 comes standard with 17 in (432 mm) alloy wheels, four-wheel disc brakes, traction control, and a four-speed automatic transmission. It uses a 2.7 L LH V6 making 190 hp (142 kW)

The Touring model uses a 3.5 L V6, producing 250 hp (186 kW) and 250 ft.lbf (339 Nm) of torque. It also uses a 4-speed automatic transmission, but comes with foglamps, yaw control, and other luxury appointments.

The top of the line 300C version uses a 5.7 L Hemi V8. This engine can run on four cylinders when less power is needed, reducing fuel consumption. The EPA has rated the 300C as getting 17 mpg city, 25 mpg highway. When all 8 cylinders are needed, the 300C can make 340 hp (254 kW) and 390 lb-ft (529 Nm) torque.

Initial indications are that the car will be a genuine hit for Chrysler. It is priced below similar rear wheel drive, high-performance V8 sedans from other marques, and shrewd product placement in several hip-hop videos have helped establish it as a cool and desirable vehicle. Media reports have indicated sales approaching 10,000 per month and shortages developing. In fact, one account had rapper Snoop Dogg leaving a message for Chrysler chairman Dieter Zetsche saying, "What I gotta do to get that brand-new C outta you?"

The new 300C and Dodge Magnum both share the Chrysler LX platform, which features components derived from the discontinued W210 Mercedes-Benz E-Class of 1996-2002. Such components include the suspension design, front seat frames, wiring harnesses, steering column, the 5-speed automatic's design, and a derivative of the 4-Matic all wheel drive system.

Chrysler introduced a special SRT-8 version of the car at the Pebble Beach Concours d'Elegance in 2004. It includes a new 6.1 L Hemi which produces 425 hp (317 kW). It is expected to go on sale in February of 2005 and has a sticker price of US$39,995 plus the gas guzzler tax.

The Heritage Edition of the 300C will feature the 5.7 L engine along with many of the SRT-8's exterior modification, added chrome accents, and special tires on 18 inch wheels. It will be the first Chrysler vehicle with SmartBeam headlights. The Heritage Edition will debut at the 2006 Los Angeles Auto Show in January.



 
General
Manufacturer:   Chrysler
Model:   300C
Years in Production:   (2005-current)
Powertrain Layout:   Front Engine/Rear Wheel Drive
Body configuration:   4dr sedan/5dr wagon
Price:   23000-40000 Euro
  27000-45000 Dollars
Engine
Configuration:   3.0L V6 Diesel/3.5L V6/5.7L V8/6.1L V8
Power:   218 / 250 / 340 / 425 (bhp)
Torque:   376 / 250 / 365 / 420 (ft lbs)
Transmission
Gear Type:   5spd auto
Performance
Top speed:   143 / 136 / 155 / 155 (mph)
  230 / 218 / 250 / 250 (km/h)
0 - 62 mph (100 km/h):   7.3 / 8.9 / 6.2 / 4.9 (seconds)
Fuel economy combined city/hwy:   34 / 25 / 23 / 19 (miles per gallon)

Chrysler

The Chrysler Corporation is a United States-based automobile manufacturer. Chrysler and its subsidaries are now part of the German based DaimlerChrysler AG after being purchased by Daimler-Benz in 1998. The company was formed by Walter Percy Chrysler on June 6, 1925, with the remaining assets of Maxwell Motor Company.

As the 1960s opened, the firm made both good and bad moves. In 1960, Chrysler introduced unibody construction in its cars, the first to offer it of the Big Three. This gave the body more rigidity and less rattles and would soon become an industry standard. Alternators would replace generators in all of the 1961 models as standard equipment, an industry first.

In 1966, Chrysler expanded into Europe, by taking over the British Rootes Group, and Simca of France to form Chrysler Europe. The former purchase unfortunately turned out to be a major mistake for the company, it essentially collapsed in 1977. It was offloaded to Peugeot the following year. Shortly thereafter, Chrysler Australia was sold to Mitsubishi Motors. The subcompact Horizon was just beginning to reach the U.S. market when the second gas crisis struck, devastating sales of Chrysler's larger cars and trucks.

In desperation, the Chrysler Corporation on September 7, 1979 petitioned the United States government for $1 billion in loan guarantees to avoid bankruptcy. A somewhat reluctant Congress authorized the guarantees. With such help and a few innovative cars (such as the K-car platform), especially the invention of the minivan concept, Chrysler avoided bankruptcy and slowly fought its way back up. A joint venture with Mitsubishi called Diamond Star Motors strengthened the company's hand in the small-car market. The acquisition of AMC by Chrysler in 1987, mostly for its Jeep brand, bolstered the firm further.

In the early 1990s, Chrysler made its first tentative steps back into Europe, setting up car production in Austria. Chrysler merged in 1998 with Daimler-Benz to form DaimlerChrysler AG. This was initially touted as a merger of equals, but within a couple of years the truth had been leaked; it was effectively a buyout of Chrysler by Daimler-Benz. The Plymouth brand was phased out in 2001. A return to rear wheel drive was announced, and in 2004, a new Chrysler 300 and a new Hemi V8 appeared and gave early indications of being a solid hit. Financial performance began to improve somewhat, but the long-standing partnership with Mitsubishi appeared to be unraveling as DaimlerChrysler declared its intent to divest its stake in that firm.


 
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